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Top 5 for Entrepreneurs & Business Owners – May 17, 2013

Let’s cut through the noise and get back to simplicity because you have a business to run!

There’s so many sites and so much news out there it can be hard for a busy entrepreneur to cut through the noise and get the best ways to help out his or her business. The Top 5 presented by CEO Blog Nation distills the best information for entrepreneurs and business owners from across the web to help out your business. We focus on 5 categories: (1) Tips and advice (2) Guest Post/Blogs (3) News (4) Guides and (5) Events.

Business Tip: Marketing Is A Must (via What if Aesop Owned a Business?) – Marketing costs money, but knew that without marketing Gator would be in big trouble in the long run.

Guest Post: 9 Questions to Ask When Hiring A PR Firm (via All Business) – When hiring a PR firm, ask the following questions: (1) Do they have experience in your industry? (2) Can they give you case studies? (3) Are they willing to share references? (4) Do they understand how you make money? (5) Do they do more than media relations? (5) Will they work with other firms? (6) Can they show you real results for other clients? (7) Are they willing to put some skin in the game? (8) Do they pay attention to metrics and data?

News: Small Businesses Are Ditching Patents in Droves (via Inc.) – Just two months after several provisions of the America Invents Act (AIA) went into effect, the House Committee on Small Business met to evaluate how it's been doing. As fewer small businesses seek patents for services, it's beginning to look like the act might have offered too little, too late.

Guide & Advice: The 4 Traits You Need to Be A Great Lader (via Open Forum) – To give you a better sense of how to select your leadership cornerstones, here are the four I chose for myself over 30 years ago when I was a teenager: (1) Character (2) Credibility (3) Integrity (4) Vision.

Event: Small Business Mixer presented by CEO Blog Nation (DMV CEO) Entrepreneurs, Startups and Small Business Owners are invited to the Small Business Mixer (SBM) presented by CEO Blog Nation, Party Luv & Blue16 Media on May 30, 2013 from 5-8 P.M. Mix and Mingle with entrepreneurs and small business owners at Selena’s Bar and Grill in Woodbridge, Virginia.

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