From my first steps as an entrepreneur to the hundreds of businesses we launched under the Virgin brand, my goal has always been to make people’s lives better. It’s been our main driver in disrupting business all over, from air travel to leisure and mobile communications – trying to think outside of the box, doing away with outdated practises, fighting entrenched interests.
- Know what drives change
- Consider the other side
- Keep it local
- Don’t make stuff up
- Master technology
Curated from “5 Rules to Change the World [Virgin]“