Strategies: 10 rules for small business success [USA Today]

Dealing with all these different types of small businesses, I’ve learned certain realities always apply. I call these “Rhonda’s Rules.” These rules are keys to small business success. Ignore these rules at your peril: I’ve seen many new entrepreneurs fail because they ignored one or more of these business basics.

Here are 10 of the most important “Rhonda’s Rules” for small business success:

1. Go small to grow big
2. Take care of your bread-and-butter business
3. “Make sure the dog will eat the dog food.” …no matter how good your ideas appear to be, you have to make certain you’ve got a product or service that customers really want.
4. You can’t reach a goal you haven’t set
5. Clearly define your target market.
6. Build one business at a time.
7. It’s easier to get a piece of an existing market than to create a new one.
8. Things take longer and cost more than planned
9. People don’t read
10. People do business with other people.

Read More: Strategies: 10 rules for small business success [USA Today]

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