Why Every Startup Should Bootstrap [Harvard Business Review]

Though taking money from investors might seem like the path to success, bootstrapping has several advantages. First, it helps you to stay scrappy and to realize talents you may not know you even had. Second, and counterintuitively, it can help attract the right talent. And, finally, it helps you maintain control of your company while finding the right partners to help you scale.

When you bootstrap, you are forced to get good fast. As humans, we prefer to put in only as much effort as we need to, but whether we recognize it or not, we all have extra gears. Sometimes it’s not until things get really tough that we find the gears that allow us to shift into overdrive — that is what bootstrapping does for you. Admittedly, it is hard, but it forces you to get creative with your strategy and come up with solutions you would never have thought of.

Learning to improvise like that is essential to startup success, and it’s hard to learn unless it’s forced upon you. Bootstrapping does just that.

It also helps attract talent. If you’re bootstrapping, you probably don’t have enough cash or cachet to attract high-profile talent. Early on, bootstrapping companies aren’t able to hire candidates with tons of experience. Instead, they attract people who are willing to bet on themselves — and on your vision.

Curated from Why Every Startup Should Bootstrap [Harverd Business Review]

More Posts Across the Web

The 5-Step Guide to Launching Your Own Business [Time] – After a post-recession drop-off, startups are on the rise. And a growing number of Americans see promise in launching a business. Here's how to join that crowd.

What Every Startup CEO Needs to Know to Not Go Down like Parker Conrad [LinkedIn] – Much has been made of the recent resignation of Zenefits’ CEO, Parker Conrad – not because the CEO of one of the hottest startups in Silicon Valley was stepping down, but because of why. Compliance. Or more accurately, lack thereof.

Show More


CBNation helps entrepreneurs and business owners succeed with visibility, resources and connections. CEO Blog Nation is a community of blogs for entrepreneurs and business owners. Started in much the same way as most small businesses, CEO Blog Nation captures the essence of entrepreneurship by allowing entrepreneurs and business owners to have a voice. CEO Blog Nation provides news, information, events and even startup business tips for entrepreneurs, startups and business owners to succeed.

Related Articles

Leave a Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Back to top button
We're 20,000+ CBNation Members Strong & GROWINGJOIN FOR FREE
+ +